The possibilities for contemporary popular culture to reach larger
audiences have increased considerable during the last two decades with
the emergence of different arenas associated with the Internet. This is a
report from a pilot study of a fieldwork conducted mainly on the
Internet, YouTube to be specific. The object of study is an iconic piece
of cultural performance; the “You talkin' to me?”-scene from Martin
Scorsese's film “Taxi Driver”. The film was released in 1976 and this
scene has since then been reenacted many times. The re-enacting occurs
in daily life, in advertising and commercials, in films and TV-series.
The basic thought in this text is that that re-enacting could be seen as
a chain of events (you watch, you imitate and thus something is
transferred) that together form a cultural performance in its own right.
Even this study of the possibilities to conduct a fieldwork on YouTube
can be seen as a cultural performance.